The idea.
from the heart
Wild harvested in the Argan Bio-Reservoir around Taroudant, where the terroir is hilly and the argan trees have to root deep and the sun and winds have positive effects on the quality of the argan fruits.
Cracked by hand, the kernels are selected for artisan roasting by our ‘maître torréfacteur’ monitoring temperature, time and texture. After quality control, small batches are cold pressed produced, with a rigid filtration process to provide top quality culinary argan oil.
Tests on the chemical composition -acidity-, texture, and taste ensures only the best quality, Extra Virgin, is released for bottling into our black colored bottles. The result is a luminous oil balancing layers of rich hazelnut and pistachio with a crisp and pleasant robust finish.
Mission
“Our mission is to provide high-quality, extra virgin, organic cold-pressed culinary argan oil. We aim to create amazing and healthy cooking by offering pure, culinary oils with real health benefits.”
Vision
“Our vision is to improve cooking experiences by introducing the world to organic culinary argan oil’s delicious, nutty flavors and health benefits. We envision a future where every kitchen embraces this versatile ingredient, enhancing food’s unique taste and nutritional value.”
